Your buddy gets that look in his eye like he’s going to crack the ball into left, but all you hear is the swoosh of air as he misses — .It’s a beautiful thing.” Benas started hosting Wiffle ball tournaments in his neighborhood, charging entry fees for teams to compete for cash prizes.
He imagined his players wearing sponsored logos on their uniforms and predicted a trajectory similar to the UFC — which attracted emerging brands that couldn’t afford to advertise with Major League Baseball but were happy to drop 10 grand to sponsor a section of the UFC cage. By 2010, Golden Stick had held more than 40 events in 20 major cities throughout the U.
There’s no base running so it’s active but you don’t need iron-man fitness to participate.
Where in America is it possible to get 18 guys or girls together one afternoon to play a baseball game?
As Golden Stick grew in popularity over its first five years, Levesque made big plans for the league.
He envisioned something similar to the success of the Ultimate Fighting Championship.